Whether it’s a Chocolate Brownie Burger served on one of our Brioche Buns, a Gingerbread Buttercream Brioche Soft Bagel or Raspberry Cheesecake Croissant Cups, we think our products taste great with anything. And we encourage serving suggestions and recipes that are a little bit different to the norm!If you’re reading this, you should have received one of our exclusive St Pierre Switch Up Challenge boxes. We’ve sent this to you because we think you can create something a little bit different with our St Pierre products and are up for this challenge!Here’s everything you need to know about St Pierre’s Switch Up Challenge Box. The ChallengeWe’re challenging you to the ultimate game of #StPierreSwitchUp. Here’s the challenge (please make sure you read the Your St Pierre Switch Up Content section below before you do the challenge)…Inside the lid of your box you’ll find a scratch card: go ahead and scratch this.It should reveal one of two letters & a number.Open these relevant lettered/numbered segments of your box.In your lettered segment you will get a St Pierre product, and in your numbered segment you will have sweet or savoury ingredient.With these ingredients, we want you to create a magnifique recipe!We’re encouraging the weird and wonderful when it comes to recipe ideas for this challenge. So think of unconventional ways to use our brioche and different ingredients you can bring together to create one delicious meal and switch it up with St Pierre! Your St Pierre Switch Up ContentBefore you go ahead and do the challenge, here are some things we would like you to include in your Instagram Reel…The unboxing and explanation of the challenge: whatever format works for your channel – e.g. voiceover, text overlays, in the caption, a series of videos/images.Scratching the scratch card to reveal your products: and ideally your reaction to this!Your recipe creation and the final results: tell us why you’ve created this meal with the products/ingredients you were given, how easy it was to make etc.The CaptionPlease tag @StPierreEurope and the handle of the other product(s) you are given as part of the challenge:Grey Poupon Mustard: @GreyPouponUKFlying Goose Sriracha Hot Sauce: @sriracha_fgMackays Scottish Strawberry Preserve: @MackaysSwizzels Marvellous Mallows: @Swizzels_SweetsPlease can you also use the #StPierreSwitchUp hashtag in the caption.Questions?You should have had your post date confirmed but if not, please email sam.elmidoro@stpierregroupe.com. Please let Sam know of any other questions you may have as part of this challenge.
